Branding and Marketing

In 2024, the Hatch Blue accelerator program received a fundamental makeover by Hatch Blue. As it was constructed, it quickly became clear that the program itself had evolved away from an accelerator program and had become more than that, combining the years of experience Hatch Blue has collected in mentoring companies with the hard deliverables HIS and FS Media/The Fish Site can provide for startups.

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We were engaged by Hatch Blue to develop the Brand Bible of the new program in a series of workshops together with the programs team, and also giving it its new name: CREST.

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We had the pleasure then to not only develop the program brand but work with all 9 CREST participants of 2024, delivering an in-depth workshop around branding and marketing scoring top marks from all participants, as well as consulting for each startup and delivering a variety of work packages, ranging from our full 70-page brand bible package over web design to full campaign roll-outs. We will continue our work with a variety of the participants after the program and are looking forward to engaging with the new companies that will join CREST 2025.

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